Digital Marketing Specialist/Paid Media Expert (021 -870)

​​Looking for Philippines-based candidatesJob

Role: Digital Marketing Specialist//Paid Media ExpertCompensation range: $2,000 - $2,500 AUD MonthlyEngagement type:Independent Contractor AgreementWork Schedule: This role is expected to align with the AU business hours (approx. 9:00AM - 6:00 PM, Monday to Friday) for collaboration, but as a contractor, you’ll have flexibility in how you manage your time.Who We Are: At Hunt St, we help Australian companies hire top remote talent in the Philippines.

For this role, you will be engaged directly by the client as an independent contractor.

We are not an outsourcing agency.

All of our roles are 100% remote so you'll be able to work from home.Who The Client Is: Recognized as one of Australia's leading tailormade travel experts.

They specialize in travel to extraordinary and sometimes remote destinations including Antarctica, the Arctic, Africa, and Central and South America.

Role Overview: The client is looking for a Digital Marketing Specialist to take ownership of our digital presence and marketing execution.

This is a hands-on role where you will create content for our social media channels and website, manage our Google Ads campaigns, implement SEO improvements to our website, coordinate email marketing, and use AI and automation tools to make our marketing smarter and more efficient.You will work closely with the General Manager and Product Manager, who will provide strategic direction and content guidance.

We're looking for someone who takes initiative, communicates clearly, and takes genuine pride in producing high-quality work.

You should be as comfortable building a Meta or Google Ads ad campaign as you are writing a blog post or crafting a caption that actually sounds like a human wrote it.Key

Responsibilities: Content Creation & Social MediaYou will be responsible for creating and managing content on our website and social channels, working under the guidance of the General Manager and Product Manager to bring our destinations to life online.Create and schedule engaging content across Instagram, Facebook, LinkedIn, and other relevant platforms, following the content direction provided by the General Manager and Product ManagerMonitor and grow our social media presence by tracking performance metrics and identifying what's workingManage and optimise Meta (Facebook/Instagram) advertising campaigns, including audience targeting, budget management, and performance reportingEngage with our online community by responding to comments and direct messages in a timely, on-brand mannerWrite blog posts for our website that reflect our destination expertise, support our SEO strategy, and are written in Eclipse Travel's brand voiceMaintain a consistent content calendar and flag any content gaps or opportunities to the teamGoogle Ads ManagementYou will own the day-to-day management and optimisation of our Google Ads account across our key destination regions: Africa, Antarctica, the Arctic, and South America.Set up, manage, and optimise Google Ads campaigns including campaign structure, ad groups, keyword lists, and ad copyMonitor landing pages and destination URLs to ensure quality, accuracy, and conversion performanceUse Google Ads Scripts, Automated Rules, and reporting tools to monitor performance and flag anomaliesReview the Recommendations tab manually rather than auto-applying, ensuring changes serve our goals rather than Google's defaultsProduce regular reports on campaign performance, search terms, geographic insights, and ROIStay across Google Ads platform updates and relevant third-party tools and recommend adoption where appropriateSEO & AI Search OptimisationWe work with a specialist SEO agency that audits our website and provides detailed recommendations.

Your job is to implement those recommendations accurately and efficiently.Implement on-site SEO updates to our WordPress website as directed by our SEO agency, including meta data, page content, internal linking, and technical fixesMaintain a clear log of completed optimisations and outstanding tasksEnsure website content remains accurate and up to dateSupport our positioning in AI-powered search tools such as ChatGPT, Perplexity, and Google AI Overviews by following best-practice guidance from our SEO agencyEmail Marketing & CRMEmail is one of our most important direct channels, and we need someone who can run it with care and consistency.Coordinate email campaigns and automated flows using MailerLiteSegment audiences, maintain subscriber list health, and ensure compliance with email marketing regulationsSupport AI-assisted personalisation and segmentation in email campaignsMonitor performance metrics and contribute to reporting and ongoing optimisationAI & Marketing AutomationWe take AI seriously at Eclipse Travel and use it actively to improve the quality and efficiency of our marketing.

We're looking for someone who shares that mindset.Use AI tools such as Claude and Canva AI day-to-day to support content ideation, copywriting drafts, and campaign asset productionBuild and maintain AI agent assistants for the marketing team, correctly structuring files, skills, and knowledge bases so they produce consistent, on-brand outputIdentify opportunities to streamline marketing workflows through AI and automation, and brief our internal tech team on more complex buildsSupport the documentation of automated processes so the team can use, troubleshoot, and refine themStay across emerging AI marketing tools and recommend adoption where they improve efficiency, output quality, or campaign performanceRequirements2+ years' experience in a digital marketing role, with demonstrable hands-on experience acrosssocial media, paid ads, and/or SEOStrong written English with the ability to communicate clearly and professionally with anAustralian-based teamA creative eye and genuine enthusiasm for visual storytelling, with the ability to produce socialmedia content that stops the scroll and feels authentic to the destinationConfident writing long-form content such as blog posts in an established brand voice, workingfrom briefs and direction provided by the teamSolid understanding of social media platforms and Meta Ads ManagerHands-on experience setting up and managing Google Ads campaigns, including campaignstructure, keyword research, ad copywriting, and performance reportingComfortable working in WordPress and implementing SEO recommendations from a brief oragency reportFamiliarity with email marketing platforms (MailerLite preferred) and basic CRM principlesStrong working knowledge of AI tools, including the ability to build and maintain agent assistantsand structure knowledge bases for consistent outputBasic graphic design skills using Canva, Adobe Express, or similarHighly organised, proactive, and able to manage multiple tasks and deadlines without closesupervisionReliable internet connection and a dedicated, distraction-free home office setupA genuine passion for travel is a big plus as it comes through in the workWork Arrangement & Expectations:This is a remote role that will be set up as an independent contractor engagement.To ensure alignment and transparency, successful candidates will be expected to:Disclose any existing ongoing roles or client workReflect this engagement on their LinkedIn profile (clearly marked as “Independent Contractor”)BenefitsCOMPENSATION & BENEFITSCompetitive salary + performance bonus based on company and individual resultsBonusly peer recognition rewards programFully remote working from the PhilippinesDiscounts on travel to some of the world's most beautiful and remote destinationsThe chance to work with a fun-loving, high-performing, and supportive team of travel enthusiasts who take their work seriously and genuinely enjoy what they doOriginally posted on Himalayas